Parlo

About Parlo

Parlo is the lightning-fast, efficiency-driven newsletter tool built for creators and businesses who need to send, not overthink. It strips away the complexity and high costs of bloated marketing suites, delivering a streamlined experience focused purely on reliable newsletter delivery. With Parlo, you get a powerful drag-and-drop editor, customizable templates, and essential audience segmentation to craft targeted campaigns in minutes. Its core innovation is a flexible, usage-based pricing model where you only pay for the emails you send, not the size of your subscriber list. This means you can grow your audience indefinitely without your costs ballooning. Powered by Amazon SES for industry-leading deliverability, Parlo is the perfect fit for bloggers, content creators, publishers, affiliates, and nonprofits who send regular newsletters and demand simplicity, affordability, and speed without sacrificing performance or support.

Features of Parlo

Drag-and-Drop Newsletter Editor

Build stunning, professional newsletters at breakneck speed with an intuitive drag-and-drop editor. No coding skills are required—simply choose elements, place them where you want, and customize on the fly. This feature is designed for maximum efficiency, allowing you to go from idea to sent campaign faster than ever, with full control over every design detail to perfectly match your brand's identity.

Flexible, Usage-Based Pricing

Grow your list without growing your costs. Parlo's revolutionary pricing model charges you only for the emails you send each month, not for how many subscribers you have. This provides ultimate flexibility and cost predictability. Scale your campaigns up or down seamlessly, and never pay for inactive contacts. It's straightforward, affordable pricing that puts growth back in your hands.

Simple List Import & Audience Segmentation

Get started in a flash by effortlessly importing your contacts via CSV. Go beyond basic lists by adding custom attributes to each contact, enabling powerful segmentation. Instantly target specific audience groups based on behavior, location, or any custom data point for hyper-relevant campaigns. Manage and bulk-edit thousands of contacts from a centralized, easy-to-navigate dashboard.

Performance Tracking & Reliable Delivery

Gain instant insights with clear, actionable analytics. Track opens, clicks, and geolocation to understand what resonates. Parlo ensures your emails land in the inbox, not spam, through its robust integration with Amazon SES for high deliverability rates. Get real-time engagement alerts and bounce notifications to keep your list clean and your sender reputation pristine.

Use Cases of Parlo

Bloggers & Content Creators

For bloggers and creators building a loyal audience, Parlo delivers speed and simplicity. Quickly turn blog posts into engaging newsletters, segment readers based on their interests, and maintain a direct communication channel. The usage-based pricing means you can monetize your growing list effectively without upfront cost barriers, keeping your focus on creating great content.

Media Publishers & News Outlets

Media publishers needing to distribute daily or weekly digests require reliability and speed. Parlo's template editor allows for rapid creation of news-focused layouts, while segmentation lets you tailor content for different reader groups. The high-volume sending capability and dependable Amazon SES backbone ensure timely delivery of critical updates to every subscriber.

Event Promoters & Nonprofits

Event promoters and nonprofits running campaigns on tight budgets benefit from Parlo's cost-effective model. Create visually compelling announcements for fundraisers, webinars, or community events quickly. Segment your list to target past donors, volunteers, or first-time attendees with personalized messages that drive action, all without complex setup or long-term contracts.

E-commerce Affiliates & Marketers

Affiliates and marketers who run targeted promotional campaigns need to move fast. Parlo enables the rapid creation of conversion-optimized newsletters using proven templates. Segment your audience based on past clicks or purchases to send highly relevant product recommendations and offers, tracking performance in real-time to double down on what works.

Frequently Asked Questions

How does Parlo's pricing work?

Parlo uses a simple, usage-based pricing model. You pay a monthly base fee for your chosen plan, which includes a set number of emails (e.g., 5,000). You only pay for the emails you actually send beyond any included volume. Crucially, you are not charged for the number of subscribers on your list, allowing for unlimited list growth without automatic price increases.

What is the sending limit on the Free trial?

The Free plan includes a daily sending limit of 300 emails. This allows you to fully test the platform's features—including the drag-and-drop editor, template customization, and basic analytics—with a segment of your list. For higher volume sending without daily restrictions, you would need to upgrade to a paid Business plan.

Can I import my existing contact list?

Absolutely. Parlo makes list migration fast and easy. You can import your contacts directly via a CSV file. The system supports adding custom attributes during import, so you can bring over segmented data like subscriber interests, location, or past engagement to hit the ground running with targeted campaigns from day one.

How does Parlo ensure high email deliverability?

Parlo guarantees reliable delivery by leveraging Amazon Simple Email Service (Amazon SES), a scalable cloud-based email sending service trusted by major enterprises. This infrastructure provides strong sender reputation management, high inbox placement rates, and detailed bounce/failure feedback, ensuring your newsletters consistently reach your audience's primary inbox.

Pricing of Parlo

Parlo offers transparent, flexible plans to match your sending needs. Start with a Free plan that includes a daily limit of 300 emails to test all core features. The Business plan is recommended for serious senders, starting at €6.00/month. It includes 5,000 emails per month, 500 included contacts, no daily sending limits, priority support, and advanced features. You can remove Parlo branding for an additional €4.00/month. A powerful savings calculator lets you adjust your estimated monthly sending volume (from 5k to 500k+ emails) to see exact costs, embodying the true pay-as-you-go, usage-based model. All paid plans start with a first month 100% free, with no credit card required for the initial trial.